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Learn the hidden secrets wealthy agents use to generate
        massive leads for your business.

This letter is about getting rich.

Getting rich by SYSTEMATICALLY generating more leads, closing more cases, and closing bigger cases in 2012 than you ever have before in your life.

There is really only one reason why agents don’t make as much money as they want to.

Why most guys go to bed at night with acid creeping up in their throat, sick to their stomach wondering what the heck they are going to do to get more clients tomorrow…

You and I both know what it is…

It’s about leads.

The SINGLE thing that can drive your income up with monster truck force is getting more leads.

You may be saying to yourself “Yeah, that’s just common sense.”

I’ve always found that what people think of as “common sense” really isn’t so common.

So if this is the single most important factor in generating income, why don’t 99% of agents ever get this figured out?

Frankly, it’s because this industry is old, raggedy and broken down.

The FMO’S and Insurance companies operate by poaching agents from each other, promising higher contracts or better tools…

But they don’t care about really helping you produce. They chew up agents and spit them out…they know that the law of large numbers is in their favor…do enough contracts and they’ll make money…

So back to you getting rich…

Without question, the agents who make the most money have the most “deal flow” day in and day out.

They have more demand for their time, than they have supply.

They have their book full of appointments, and they NEVER wonder where the next deal will come from. NEVER.

The smartest of these elite agents use at least 3-5 different strategies to fill their schedules…

…but every single agent I know who makes big money in this business see’s a lot of people.

I’ve had the good fortune of working with a lot of million dollar and high 6 figure earners in this industry…

Some make $450,000

Some make 16 million.

I’ve personally written millions in business and have created 2 million dollar businesses outside of my own personal production.

The common thread in success and wealth is ALWAYS having people coming to them day in and day out.  Always having appointments filling their schedules…

In fact one of the companies I’m partners with takes 100% VIRGIN agents and turns them into 6 figure earners within 12 months of starting.

How does he do it?

…By filling their schedule with appointments.

He doesn’t send them to school to get their CFP, or any other ‘product training’. 

He gets them trained on a presentation that effectively communicates the benefits of the product, and then puts them in front of dozens of people each week…and they start selling!

Crude, but you can’t argue with success, he’s been doing it for over 20 years.

Here’s how YOU do it…

Filling your schedule with more appointments than you can handle requires one thing: A MARKETING SYSTEM.

Serious business owners and successful agents have one. Broke and failed agents do not.

Period. End of story.

In fact, if your time, energy and money is not fully devoted to building a marketing system that fills your sales funnel with leads, then I don’t believe you are really serious about making big money in this industry.

“Doing more” is not the answer.

Working harder gets you more of what you’ve always gotten…

…surges of activity and income followed by troughs of empty schedules and shrinking bank accounts.

Blaming someone else, or chasing the next shiny object from a ‘guru’ promising the “quick fix” solution to your problems is like buying fools gold. Looks good for a second, then you realize you just got screwed.

Isn’t it about time that you have the confidence in your business that next month will bring every bit as much income as this month did, so you can stop worrying and start planning, and executing that plan?

I know what it’s like to wonder what the next paycheck was going to be…about 10 years ago when I was living on the income roller coaster, there was actually a part of me that enjoyed the drama of not knowing how much I was going to get paid every month.

Then I was always pleasantly surprised when it was bigger than I had expected.

What a stupid way to live.

Rich people don’t live like that. Nor do successful agents.

The rich always know what next months income is going to be, because they operate from successful principles…

Principles never change.  Pop culture changes, trends change, but principles never change.

And the principle that success runs on is… having a system.

If you do not have a system for generating warm, qualified, interested appointments for your business each and every day, then you are bound to be part of the mediocre majority who look to the next shiny object to solve their business problems, or just try to work harder or smarter on what they’re already doing.

Sorry…that’s NOT a success principle.

What You Should Learn From a Family Owned Burger Joint

In-N-Out Burger, a MASSIVELY successful family owned burger chain doing hundreds of millions of dollars every year was started, owned and operated for years by Harry and Ester Snyder.

Harry was smart and understood the importance of systems. He made sure EVERY THING ran the same way in every store. Managers were all trained the same way all the time.

His meat, potatoes and other produce all went through the same rigorous testing EVERY DAY, and if a sack of potatoes failed, the whole truckload was turned away.

If filler was found in the beef, the whole supplier was terminated.

He built a company running on systems so well that it survived and thrived even after his early death.

His son Rich continued the success of the company and was a charismatic leader who quintupled the size of the chain in just 23 years. He continued and strengthened the systems Harry had built…

Rich died tragically just 18 months after being married to his first and only sweetheart. The fact that his drug addicted and irresponsible brother stepped in and ran the chain successfully PROVES the point…

Then his brother died from drug related problems and Ester (Harrys wife) took over running the company in her late 70’s and 80’s until passing on…yet the company CONTINUES to grow…

Opening another store just 2 months ago right down the road from my home.

All of this happened because of systems.

The most important system you can have in your business is a lead system that turns prospects into paying clients day in and day out.

I’m writing this letter from a cabin just off of Lake Lure in North Carolina (Famous for the films Dirty Dancing and Last of The Mohicans). It’s the week after Christmas, and I’ve taken off 2 weeks to spend with the family.

During my time off I’ve made over $40,000 in two weeks without doing a thing. The most I had to do was log on to Instant Messenger from my cell phone and answer some questions with my staff.

I’m able to do that because I have a system of lead attraction AND conversion into clients.

You need the same.

So if you’ve ever asked yourself, “Why am I not making as much progress as I desire?” or why you don’t have the income you want, the security, or the business growth, its probably because you don’t have multiple streams of leads systematically filling your schedule each and every day.

When you do, it’s liberating, it’s exciting, and it’s great for your bank account as well.

That is exactly what the MASS LEAD ATTRACTION EVENT this May will do for you.

The entire event is focused on installing a marketing system that will give you multiple streams of leads that will fill your schedule with appointments every single day, week, month and year.

There are 3 main components to this event

#1: Maverick Tested and Proven Marketing Systems

We’ll be covering a myriad of successful methods for generating your own leads…and just as important, how to SYSTEMATIZE your chosen lead systems in your business.

Imagine having 4-5 different lead systems working day in and out bringing new prospects to your office for appointments, and buying annuities and life insurance…all while you are on vacation.

It is possible, and we’re going to show you exactly how to do it in May.

Here is a snap shot of the systems you’ll discover:

• The SINGLE way to never do a $10 per hour task again … get paid at least $100 per hour when you learn this skill.
• How to get your phone to ring off the hook from one simple proven method.
• Do this ONE thing and never ask for a referral again (It’s our secret strategy called butterfly marketing … joint ventures refer business to us without us ever asking)
• Think newspaper is dead?   It’s not online … get a massive flow of appointments using this little known method.
• Tired of paying for expensive and ineffective small business groups?  Tap into our private network of local business groups for cheap … and fill your calendar with appointments.
• How to ALWAYS get the attention of your prospect using tested and proven direct mail (we generate hundreds of calls a month using this system)
• Never make a cold call again!!   Flood your business with hundreds of leads using our proven 10X lead system.
• Instantly double your case size when you use our A to Z business owner blueprint system.
• Automatically increase your income with our proven “80 Million Dollar” closing system.  (You will know exactly what to say to close more deals.)

 

#2: MORE Extreme Business Makeovers Then Ever!

One of the most powerful and helpful parts of the last event we held was the 2 on 1 session we call extreme business makeovers.

A significant number of people came up to me after the event and mentioned how valuable they found the entire event and specifically, especially the Extreme Business makeovers.

So this time we’re dedicating even more time to working on YOUR business specifically.

In fact we’ve set up almost twice as many

YOU, and your Business, in Lights:
Get an EXTREME Business Makeover!

A few lucky attendee’s will get a personal coaching session from our panel of insurance and marketing experts to makeover your business and turn it into an attraction and conversion money making machine. (To be chosen for the Extreme Makeover you will need to fill out the application after grabbing your tickets.  We’ll notify you if your business is chosen.)

These extreme makeovers can take a middle-income agent or agency and with a few simple tweaks turn them into a massive lead attracting magnet with powerful systems such as:

• “Closest To The Money” What’s the fastest way to generate income Now. (When you see what we share on this you’ll be blown away.)
• “FOUND MONEY” How to turn crummy, procrastinating leads into a gold mine that you systematically extract tens of thousands of dollars from EVERY SINGLE YEAR.
• “Lost Opportunity” Jumping over dollars for pennies. You’ll see why most agents are losing out on at least another $50,000 per year because they don’t do this ONE thing properly. (When you see it you’ll be kicking yourself for all the money you’ve been losing.)
• “The EZ Close” Why spend time ‘selling’ people when instead you could spend your time with people who are ready to sign a check and hand it over? (Here you’ll see how to do exactly that.)
• “Shock And Awe” Use this conversion process to BLOW the socks off your prospects, create massive trust instantly and turn them into eager beavers ready to follow your every recommendation. (There’s nothing worse than selling a case, then having the client treat your expertise like toilet paper!)

Even if you aren’t chosen for the EXTREME Business Makeover you’ll still benefit by seeing other businesses like yours transformed right before your eyes.

 

**NEW For the FIRST TIME EVER**

PLUS: Extreme Business Makeover Follow Up Accountability Sessions

Not only will you have the chance to get an extreme business makeover, but we’ll pull up several of the agents who went through the exact process you just started, we’ll hear their successes in implementing their makeover items, and more importantly, hold our members accountable so those who got an extreme business makeover last time know they have to get their action items implemented!!

We don’t let you off the hook…it doesn’t do anyone any good to talk a good game, talk about ‘good ideas’ (I actually hate the word ‘ideas’…everyone has got an ‘idea’ what they ain’t got is ACTION).

So this is how we follow up to make sure you are getting the very most out of your Extreme Makeover session.

#3: Real Life Success Stories

Expanding on the Salt Lake City Event will be more dedicated sessions from agents just like you, who are successfully implementing marketing systems. They will be competing to win the coveted spot of Maverick Marketer Of The Year and winning the cash prize of $2500…and most importantly you’ll be able to hear right from their mouths what they are doing that’s working in their business.

You can ask questions, mastermind together, and learn from people who are generous enough to share their secrets of success with the group.

(The last maverick of the Year was Jeff Futrell who went on an all expense paid trip to the Hilton Hawaiian Village, this year we decided to just do a fat cash prize…after all who couldn’t use a couple extra g’s?)

ANOTHER MAVERICK FIRST

There are going to be a lot of firsts at this event…

The first time we’ve done a maverick event in Vegas, the first time we’re doing the follow up accountability sessions, and also for the first time ever, a large portion of the content will be ATTENDEE DETERMINED CONTENT.

In plain English what this means is that we are going to let you tell us exactly what you want us to cover at the event…then we’ll do exactly that.

We do these events for several reasons, but one of the most important is to help our members get to know us, and let them see how much we truly do care about helping our members get results.

After you register you’ll have a chance to give us your input on EXACTLY what questions will be most helpful for you to get answers to.

So after you reserve your seat online you’ll get a CONTENT REQUEST FORM that you can fill out immediately online and you can tell us exactly what you want us to cover…and we’ll make sure to accommodate that.

For example, in one of our business makeovers at the last event Roger Gainer’s big Ah Hah was “Media Not Manual Labor.”   Right from the outset, he told us his goal was to get rid of his desk in 2012.  He keeps telling the staff he’s going to do it, but they never believe him. 

Roger realized the ONLY way to get rid of this desk and also his office, was to focus on getting more media and not doing the manual labor.  

Roger will never get there by pedaling harder.  He’s already pedaling hard enough right now.   Adding more piles to his desk will only lead to more manual labor.

For most agents and advisors, there are three kinds of labor:

$10 per hour work

$100 per hour work

$1000 per hour work

The FASTEST way for roger, and for every agent attending this event, to increase income and get rid of your desk (i.e. have the lifestyle you finally want and deserve)…

…is to do more $100 and $1000 per hour work.

Sounds easy enough…   But is comes with all manner of challenges.   And here’s the biggest problem.   

The high number of $10 per hour tasks muddy the water compared to $1000 per hour opportunities.   The small, everyday $10 per hour tasks kills the big stuff.

Many agents and advisors struggle with the idea of making $1000 per hour.  It is possible … with the proper systems working for you.  

And at this event we will show you how with every business makeover. 

They are highly coveted … so if you know already that a business makeover is right for you; make sure to secure your seat right away before it’s too late.

We Are Changing the Way American’s
Save and Invest Their Money!

We are making our dent in the universe and it’s exhilarating to be in a room with excellent agents who are all dedicated to the mission together.

One of the biggest frustrations I had after the Salt Lake Summit was that we didn’t have more members there.

Of course we filled the room, but it was a small room, only about 65 people could attend…and that left out about another 200 agents who could have and should have been there.

So instead of waiting for an entire year to do another event we decided this was just too important for the rest of our members and clients to miss, so we hurried and put together the Mass Lead Attraction event in Vegas.

However, there is some bad news.

The conference room we’ve reserved only holds 85 people. I asked if they can increase that capacity if we need them to…they said no way. It’s a hard limit. (They don’t have any accordion doors to enlarge the room if needed)

So here we are again, in a situation where we already…we know for a fact that we’re going to be short on seats before even getting started, so in this case the early bird gets the worm, so PLEASE make SURE you reserve your seat today.

A Final Word

We receive hundreds of phone calls per month at the Safe Money Millionaire headquarters and we hear the same thing over and over again.

I can recite verbatim the script that we hear on the phone from agents who are looking to grow their business.

They start by telling us how long they’ve been in the business.

…then how things ‘used to be.’ Then they proceed to tell us why they aren’t reaching the income goals they have for themselves.

We hear a lot of blame, a lot of shirking personal responsibility for their situation. It’s often someone or something else’s fault they aren’t making the money they want.

It’s the economy, it’s the weather, or it’s someone who’s scammed them. They are too young, or too old, it’s one of a million different reasons…excuses really…of why they aren’t as successful as they desire.

Ethan’s famous for saying, “You can make an excuse or make a profit, but you can’t make both.”

One of my greatest mentors always says, “The definition of success is moving from failure to failure with no loss of enthusiasm.”

I’ve seen my share of failures. I’ve had marketing campaigns that have failed miserably. I’ve spent tens of thousands learning marketing and advertising then had my postcards fail miserably. I could have blamed my teachers and said “This stuff doesn’t work”.

But who does that REALLY serve? Does that make me more money? Does coming up with excuses get me any closer to my goal?

Of course not.

One excuse I’ve heard from time to time is…

But I don’t have the Time or Money To Come Out there…

I understand that feeling. I was in those shoes when I got into the business.  In fact, at one of the first seminars I attended I had to max out my credit card just to get there. Fortunately when you go with your gut and swing for the fences many times you knock one out of the park.

That’s what happened to us.

While I was at the event I got a call from Brian, my sales guy telling me we made a huge sale that more than paid for the seminar.

 PLUS, we made a deal with a joint venture partner that literally launched a business that did over $361,941 in sales in the first year.

Was it risky? You Bet.

Did I have the money? No way.

Was my wife upset? Of course.

Would it have been one of the worst mistakes of my business life not to attend?

Probably.

I shudder to think what would have happened to me if I had missed that opportunity. In all honesty that very meeting launched THIS business. It was the masterminding at that event…it was a connection with a guy we met there that led to the creation of Insurance Mavericks and then ultimately Safe Money Millionaire.

Another common excuse we hear is…

“I am getting tons of leads buying them from online vendors.”

I’ve been down that road before.

It seems like the magic pill.  But we both know it’s not.

In fact, on our weekly team meeting call with Safe Money Millionaire advisors the other day, one of our new agents asked this question…

“I’ve been buying online leads for the last 8 months, done a lot of chasing and made made little money.   Can you help me find another way to generate a quality lead and appointment?”

That’s the end to that story in almost every case …

You end up chasing …. And not making money!

Online leads are like drugs.   The online companies get you hooked on their leads so you keep buying.   Then after you’ve lost all your money, they “hook” up the next guy in line.

Two years ago Ethan and I delved into how online lead companies work.  We were SHOCKED and DISGUSTED about what really goes on.

They’re out to scam you …

Flat out.   You pay for a lead that gets sold to 5, maybe even 10, other agents and you have to call them back first.  And even if you are the first one to call, there’s no guarantee you make money since they are just looking for a quote.

You become a monkey pumping out quotes “hoping” to beat everyone else on price.

Not a good position to be in.

Better to focus on generating your own quality leads using proven systems.

You turn the machine on and the leads start to flow.

It happens month in and out …

Imagine your life if you NEVER had to buy an online lead again.   You would stop losing money and falling prey to their scams.  You could have the peace of mind knowing you had systems that automatically brought in quality leads and appointments each month.

You would have the income you desire.

You would have the time you’ve always wanted.

You would be free… 

                                             Here’s the truth…

 Today you have the choice; you can probably list any one of a dozen different reasons NOT to come…

Or you can be decisive, make the decision to move closer to your goals by learning from people who literally make millions of dollars in this business, and let the excuses be for the rest of the mediocre majority who will soon fill the graveyard of dead insurance producers who couldn’t cut it.

Just when you thought this Event couldn’t get any more valuable for your business…

You Can’t Go Wrong With Our $50,000 GUARANTEE!

Like I mentioned before, this whole “Mass Lead Attraction” Event is backed by our unheard of $50,000.00 Guarantee.

Here’s how powerful this is for you…

If you take the secrets we share with you, implement them and you don't make at least an extra $50,000 in the next 12 months, then we'll cheerfully refund the entire cost of documented travel expenses for the “Mass Lead Attraction Event”.

No, we’re not blowing smoke. We mean every word of it.

Why can we offer such an amazing $50,000 Guarantee? Simply because we know these strategies work. They have been proven time and again in the real world… bringing hot leads to you… closing more of those people… and having your expenses paid for before you leave the room.

Try finding this kind of TOTALLY RISK FREE GUARANTEE with ANY other event you attend out there...you will not find it anywhere.

We know this “Mass Lead Attraction Weekend” will work for you. And now you can put it to the test yourself with absolutely no risk to you!

There's much, much more of course...

But if you’re still uncertain about joining us for a FUN and PROFITABLE weekend of learning AND Implementation, then there's a good chance this isn't for you.

If however, you understand that the big hitters make their money by implementing proven systems to generate leads and appointments and not just running the rat race by working IN THE business, and you want to be one of them, then I invite you to join us for a couple days to learn these secrets and have a lot of fun doing it!

Save $250 With The Early Bird Special:

And don’t forget, you also get our $50,000 Guarantee.

SPOTS ARE SEVERELY LIMITED…FOR YOUR OWN GOOD!

Because of the unique nature of this event, and even though we have hundreds of Maverick members, we can’t have hundreds of people here (Like I mentioned earlier we only have 85 seats)...that would limit our ability to work with you one-on-one and give you the attention you deserve.

So, don’t dilly dally. If you schedule today and find out from your spouse that weekend won’t work for you…either convince them you can’t miss this event, or you can let us know and get a full refund on your tuition up to 30 days before the event.

Don’t let your spot be filled with one of your competitors…schedule today and book your hotel!

QUESTIONS? Call us at 801-693-1677

BONUS #1: Free “Grow Rich Safely” Safe Money Millionaire Apparel Package

All attendee’s will receive the Safe Money Millionaire “Grow Rich Safely” Hat, and some other business building gifts that we’ll surprise you with when you show up!

BONUS #2: Bring A Partner
Or Spouse For $49!

When you attend, you are welcome to bring a spouse or friend at the low price of $49.

Ethan and I always attend conferences together, so we thought it would be nice to allow your business partner or spouse to come along.

They’ll also receive full access to the “Mass Lead Attraction Event” with you.

So whether you want to make it a business power trip or a long romantic weekend, you can’t lose.

 BONUS #3: We’ll Even Help Cover Your Travel Costs

Upon receiving your registration, we will send you a FREE $100 Grand Air travel discount Airline certificate that entitles you to receive up to $100 in savings with all major airlines.

You can save up to $100 on your airfare for this event… and then continue to use it for a total of five times!

It’s another way to help you get out of your chair and join us in Las Vegas, Nevada on May 4th and 5th, for this amazing weekend of implementation and profit.

We look forward to having you join us in Vegas!

Brett Kitchen and Ethan Kap

P.S. If you are serious about creating a business where people come to you, then leveraging that into passive income, then I wouldn’t miss this event for the world. The panel of speakers and the millions of dollars in testing in education, plus the Business makeover opportunity and Masterminding Sessions are literally a drop in the bucket compared to what you’ll pay to attend. But with only 85 spots available, you need to hurry and register today.

GRAB YOUR SEAT NOW

P.P.S.   Most agents tell me they want a business that runs on referrals.  LIMRA recently came out with a study that says only 8% of advisors even ask for referrals, so thinking you will miraculously start getting them is like hoping for Big Foot to be real.   We both know asking for referrals sucks since most people do it the wrong way.   If you want more referrals on a monthly basis, we will show you the system(s) at this event. No more awkwardly asking.  They just come!  In fact, this strategy alone is worth the entire cost of the event.

P.P.P.S. Lastly, I am so grateful that I’ve never made a single cold call nor done a lick of cold prospecting for the past 10 years. I made the decision years ago to never cold prospect again.   And I haven’t.  My businesses grow and prosper on systems that persuade people to come to me.  It’s changed my business and quite honestly my life.   I spend more time with friends and family than ever before and enjoy a very comfortable lifestyle.   Cold prospecting can generate leads, but often those leads are super cold and poor quality.  They have no idea who you are and most likely view you as an insurance salesmen right from the get-go.   Systems help to build trust and creditably.  You have better position since they seek you out.   Trust me, cold prospecting is not all it’s cracked up to be.   Stop cold prospecting and focus on building lead attraction systems instead.  Come join us at the event and let us help you in that journey. Register Now!